Brand Heart

Charlene understands brands and the communication process extremely well….from strategic brand positioning to a knowledge and appreciation of the various “touch-points” where a brand needs to show up (from traditional mass media through to the digital space through to the physical shopping environment..). She is a loyal, conscientious and reliable individual who adds value to everything she touches.

Renu specialises in renewable energy predominantly for the commercial sector and we needed to attract a specific audience on Google so that we don’t waste time on the wrong leads. BrandHeart has been able to consistently deliver quality website leads since they started managing our AdWords campaigns in 2015. BrandHeart wrote our marketing strategy, designed our company profile and developed our website where they continue to write regular articles about projects we want to feature.

Charlene has developed our entire Marketing & Advertising Strategy from the get-go. She has launched our SEM (Google Adwords) ensuring Bfor not only ‘shows up’ but is ‘clicked on’ by our consumers. She has driven the creation of our brand identity and has successfully re-branded our company with a fresh new logo and strap line. She is creative in developing our advertising campaigns and copy writing of our blogs and Newsletters, always using the right ‘brand speak’! She has lead the way with our advertising by selecting niche sites to advertise on to drive quality traffic to our website and continues to collaborate on our social media strategy. She is idea driven, professional and reliable enough to take on any last minute marketing opportunities! We are happy to have her as the gate keeper to our brand!